Join us for these sessions of interest both to startup small businesses and to those who are up and running. Programs are delivered by experts. Free to you. Register with your Library Membership Card, which is free and available at any branch of Ottawa Public Library. All programs are free, please register where applicable through the links below.Call 613-580-2424 x32140 or x41467 for further information on the programs.
Starting a Business
Presenter: Invest Ottawa
Interested in starting a business? Invest Ottawa presents this information-packed workshop on how to start a business and business planning.
Orleans Branch, 1705 Orleans Blvd. Wednesday, November 27, 6:15 p.m. – 8:15 p.m. |
Market Research
Presenter: Business Librarian
Learn how to use two essential online business resources – Business Source Complete & Reference Canada. This hands-on workshop demonstrates how to find industry profiles, local competition, company reports, business partners, and more.
Greenboro Branch, 363 Lorry Greenberg Dr. Tuesday, November 26, 6:30 p.m. – 8:00 p.m. |
Igniting Your Business to Business Sales (NEW)
Presenter: Lee Carey of Outsource Oasis
A decline of sales or lack of traction can come from a variety of reasons. Frequently, businesses blame the sales associate’s poor skills, or perhaps the higher price. Often these are not the reason for lack lustre sales. In this 2-hour session, you will learn insight on strategies to invigorate sales and to begin understanding what’s working and what’s failing. This will include ensuring you have a well-defined value proposition or elevator pitch; building your claims; audience segmentation; building the right offer; calling and email skills; mapping out your sales and marketing cycle; and sales and marketing integration.
Main Library, 120 Metcalfe St., Room B125 Wednesday, November 13, 6:30 p.m. – 8:30 p.m. |
Online Marketing Action Plan
Presenter: John Lepore, WSI Web Marketing
A practical 2 ½ hour workshop for business owners looking for online marketing tools that fit their business. Learn about relevant characteristics of online marketing options: SEO, paid advertising, Facebook, Twitter, LinkedIn and other social media platforms, email marketing, and content marketing. Refine your marketing goals into SMART (Specific, Measurable, Attainable, Relevant, Timebound) goals. Next, you will match your on-line marketing activities with your business goals to create an individual action plan.
Ruth E. Dickinson Branch, 100 Malvern Dr. Tuesday, November 19, 6:00 p.m. – 8:30 p.m. |
Accounting Essentials for Small Business
Presenter: Anne Neal, CMA
If you’ve ever wondered what your accountant or bookkeeper is talking about, this workshop is for you. In it, we will review key accounting terms and concepts, explain the role and function of accounting, and make some sense of the world of debits and credits.
Alta Vista Branch, 2516 Alta Vista Dr. Monday, November 18, 7:00 p.m. – 8:00 p.m. |
Cash Flow
Presenter: Michael Di Lauro, CMA
Aimed at both new and existing business owners, this presentation will show you how to forecast and manage your cash flow needs. Michael Di Lauro has more than 20 years of experience working with small business, charities and not-for-profit organizations.
Sunnyside Branch, 1049 Bank St. Thursday, November 7, 6:30 p.m. – 8:00 p.m. |
Affaires et réseautage (French event)
Celebrate Global Entrepreneur Week with a Business Speed Dating in French. Meet and talk to members of the Regroupement des gens d’affaires de la Capitale nationale (RGA). A chance to talk to experts and make contacts!
Registrations : https://entrepreneuriatottawa13.eventbrite.com
Main Library, 120 Metcalfe St. Thursday, November 21, 5 :30 - 8:00 p.m. |
Business Services
www.BiblioOttawaLibrary.ca/Business
…In the Business of Information |
